Cereals 97% [whole grain cereals 69.1% (whole wheat flour 49.8%, whole rye flour), rice flour, rye flour, malted wheat flour, oat flour], wheat bran, sugar, whey powder (from milk), palm oil, salt, wheat germ, [niacin (B3), pantothenic acid (B5), thiamine (B1), riboflavin (B2), B6], minerals (ferrous sulphate, potassium iodide), emulsifier (sunflower lecithin).